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Ms Zihan Kong
PhD Student

Research area(s)

  • Immersive Technologies for Sustainability
  • Gamification for Engagement and Motivation
  • Human-Computer Interaction (HCI)
  • Design for Behavioral Change

Research Interests

My broader research interests lie at the confluence of Human-Computer Interaction (HCI), immersive technology, and sustainable development. I am particularly interested in exploring how augmented reality (AR) and virtual reality (VR) can shape user experiences that foster environmental awareness and action. I am also keen to advance methods for integrating behavioural science principles into technology design, ultimately aiming to create applications that can positively influence societal shifts towards sustainability.

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Kingston Lane
Uxbridge
Middlesex UB8 3PH

Tel: +44 (0)1895 274000

Fax: +44 (0)1895 232806

Security: +44 (0)1895 255786

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